So, I found some online advocacy/fundraising type videos that I think get clear message across, in a way that isn't about "saving the black babies with $2/day" and guilt trips. I'm anti-guilt trip. For the moment, at least.
First of all...
Who? Hugh Jackman
What? Inviting Australians to "live below the line so others can rise above it" via The Global Poverty Project
Why? Because I find Hugh Jackman beyond sexy.
((Kidding!)) Actually, because the way the West lives in comparison to the Rest is unsustainable. You know, the whole "if all 6 billion or so of us decided to start drinking bottled water and eating meat 3 times a day then where would we be thing..." thing. Yeah. You've heard it before. We all have. You know what I'm gettin' at.
Why I like it? Because transforming poverty is about more than changing "them"--it's about how we live too!
Second of all...
What? Stop the Pity, Unlock the Potential--cool ad campaign by East African development organization Mama Hope
Who: Alex, 9-year old Tanzanian boy with a fantastic memory and a thing for big explosions (and no, he's not a child soldier.)
Why: Because "It is only when people are no longer seen through the stereotypes of poverty that we can begin to see we are not so different from each other. When the pity stops, the potential can be unlocked." (from Mama Hope)
Why I like it: Because I like good creative advertising. Simple as that.
(Mama Hope HT How Matters)
